First conversation
One call, no data room. We want to understand the product, why you are selling, and what you want to happen to the people who built it.
Week 1
For founders & owners
Sell it to someone who intends to keep it.
We buy software companies outright, with our own cash, and hold them permanently. No fund, no flip, no plan to strip the team out eighteen months later.
01 The process
Four steps. Usually under ten weeks.
You are dealing with the people who decide, from the first email. There is no committee to be routed through and no broker in the middle.
Indicative offer
On top-line financials and product access, we come back with a real number and the reasoning behind it. If we are not interested, you hear that here.
Weeks 2–3
Diligence
Financial, legal and technical. We ask for a lot at once instead of a little repeatedly, and the technical review is done by people who have shipped the same kind of product.
Weeks 4–8
Close and transition
Cash at close. Then a handover shaped around how much you want to stay involved, from a fortnight to a permanent role.
Weeks 9–10
02 The obvious objection
You would be our first acquisition.
We could have written this page so you found that out in week four. Here it is in the first line instead.
Savvant has built three products and bought none. So we cannot offer you what a serial acquirer can: a list of founders to call, a dozen closes behind us, a process that has been stress-tested on someone else's company. If that is what you need, you should go and get it. There are buyers who have it.
What we can offer is the other side of the same fact. Your product would not be one of thirty. It would be the thing the entire company is paying attention to, bought by people who have shipped mobile software themselves and will be reading your codebase rather than commissioning a report about it.
And the terms are structured so you do not have to take our intentions on faith: cash at close, no earn-out holding your payout hostage to a number we control. If we turn out to be wrong about your product, that is our loss, not a clawback from you.
What you can check
Look at what we have built. Textly runs its AI entirely on the device, which is slower to build, harder to improve and commercially worse for us, because it means we never hold the data. Nobody does that for marketing reasons. It is the clearest evidence we can give you about how we would treat something of yours.
Cash at close. No earn-out holding your payout hostage.
If we turn out to be wrong about your product, that is our loss, not a clawback from you.
03 What happens after
The uncomfortable questions, answered up front.
Every founder asks these in the second call. Here they are before the first.
Does the team keep their jobs?
Usually, and we will tell you honestly where that is not the case before you sign anything. What does change is structure: we run products with small teams that own everything end to end, so layers of management often do not survive even when engineers do. We would rather say that plainly than discover it together in month four.
Does the product keep its name?
Yes. Products in our portfolio keep their own brand, their own team and their own roadmap. Savvant is not a name we put on things. Textly and Hustly do not carry it.
Will prices go up?
Sometimes, when something has been underpriced for years and the alternative is under-investing in it. What will not happen is a price rise with nothing behind it, a cheaper tier quietly made unusable, or advertising bolted onto a product that did not have it.
Do I have to stay?
No. We structure the deal around your answer rather than using an earn-out to force one. Tell us early which it is, because it changes how we staff the first six months.
What if you change your mind about holding forever?
It is a fair thing to be sceptical about, and a promise on a website is worth little. We have no exit record to point at in either direction. What we can point at is the absence of the machinery that usually forces one: no fund, no outside investors with a timeline, and no debt on anything we own.
04 Before you write
What to put in the first email.
No deck required. Five lines is enough for us to know whether to take the call.
01
What the product does
One sentence, and a link. We will use it before we reply.
02
Revenue and rough trend
Last twelve months and whether it is growing, flat or declining. Declining is not a disqualifier.
03
Team size
How many people, and how many are engineers.
04
Why now
The real reason. Fatigue, a co-founder split, a market you no longer believe in. All of it is fine, and none of it changes the price the way founders fear.
One email. A real answer either way.
Everything you send is treated as confidential, whether or not we end up talking. If we are not the right buyer we will say so quickly, and tell you why.